Keynote Speaker
Laura Ries
A leading marketing expert and best-selling author, Laura began her career at TBWA New York and later co-founded the marketing firm Ries & Ries with her father, branding pioneer Al Ries. The firm has advised top companies like Microsoft, Ford, Disney, and Samsung.
A frequent media guest and branding analyst, her insights have been featured in major outlets such as The New York Times and CNN. Laura has spoken in over 60 countries and co-authored five acclaimed books on branding, including Visual Hammer and The Strategic Enemy.
At the first-ever BRAND CON in the Philippines, she’ll deliver the Day 1 Keynote and will introduce each phase of the brand-building framework during the three-day event.
Some of her works:

Hear this All-Filipino roster of Founders and Co-Founders share their brand-building stories, the ups and downs, the struggles and successes. Each speaker will expound on specific parts of the entire brand-building framework which has three major phases, namely (a) Brand Strategy, (b) Brand Identity and (c) Brand Marketing (or the Marketing Mix), providing a holistic view of the brand-building process.

Grace Dimacali
Founder,
Mary Grace Café

Paco Magsaysay
Founder,
Carmen’s Best

Issa Baron
Founder,
Good Thinking

RJ Ledesma
Co-Founder,
Mercato Centrale

Vic Icasas
Owner,
Hit Productions

Jo Endaya
Co-Founder,
Happy Helpers

Maan Sicam
Co-Founder,
Happy Helpers

Norman Agatep
Co-Founder,
Grupo Agatep

Charlie villaseÑor
Founder,
PASIA

MiKo David
Founder, David & Golyat
President, DMAP

Toni Potenciano – Abesamis
Co-Founder,
And a Half, Kodawari

Zonito Tamase
Founder,
M2 NatureEarth

Peggy Alejandro – Lasa
Co-Founder,
Papemelroti

Raymond Aaron
Banana Chief,
Sabanana Chips

Ryan Cruz
Co-Founder, Mendokoro Ramenba, Ramen Yushoken, Kazunori Japanese Restaurant, Kazu Cafe, 12/10

Cris Mananquil
Founder,
Backstage MNL

Bryan Yap
Founder,
Republiq Group of Companies, BaiCon


“The people who are crazy enough to think they can change the world are the ones who do.”
– Steve Jobs (1955-2011), Co-Founder of Apple Inc.
Keynote Speaker
Laura
Ries

A leading marketing expert and best-selling author, Laura began her career at TBWA New York and later co-founded the marketing firm Ries & Ries with her father, branding pioneer Al Ries. The firm has advised top companies like Microsoft, Ford, Disney, and Samsung.
A frequent media guest and branding analyst, her insights have been featured in major outlets such as The New York Times and CNN. Laura has spoken in over 60 countries and co-authored five acclaimed books on branding, including Visual Hammer and The Strategic Enemy.
At the first-ever BRAND CON in the Philippines, she’ll deliver the Day 1 Keynote and will introduce each phase of the brand-building framework during the three-day event.
Hear this All-Filipino roster of Founders and Co-Founders share their brand-building stories, the ups and downs, the struggles and successes. Each speaker will expound on specific parts of the entire brand-building framework which has three major phases, namely (a) Brand Strategy, (b) Brand Identity and (c) Brand Marketing (or the Marketing Mix), providing a holistic view of the brand-building process.

Grace Dimacali
Founder,
Mary Grace Café

Paco Magsaysay
Founder,
Carmen’s Best

Issa Baron
Founder,
Good Thinking

RJ Ledesma
Co-Founder,
Mercato Centrale

Vic Icasas
Owner,
Hit Productions

Jo Endaya
Co-Founder,
Happy Helpers

Maan Sicam
Co-Founder,
Happy Helpers

Norman Agatep
Co-Founder,
Grupo Agatep

Charlie villaseÑor
Founder,
PASIA

Mico David
Founder, David & Golyat
President, DMAP

Toni Potenciano – Abesamis
Co-Founder,
And a Half, Kodawari

Zonito Tamase
Founder,
M2 NatureEarth

Peggy Alejandro – Lasa
Co-Founder,
Papemelroti

Raymond Aaron
Banana Chief,
Sabanana Chips

Cris Mananquil
Founder,
Backstage MNL

Bryan Yap
Founder,
Republiq Group of Companies, BaiCon

Andrew gregorio
Owner and CEO, Lorenzana Food Corporation


Ryan Cruz
Co-Founder, Mendokoro Ramenba, Ramen Yushoken, Kazunori Japanese Restaurant, Kazu Cafe, 12/10
“The people who are crazy enough to think they can change the world are the ones who do.”
– Steve Jobs (1955-2011), Co-Founder of Apple Inc.











