Keynote Speaker

Laura Ries

A leading marketing expert and best-selling author, Laura began her career at TBWA New York and later co-founded the marketing firm Ries & Ries with her father, branding pioneer Al Ries. The firm has advised top companies like Microsoft, Ford, Disney, and Samsung.

A frequent media guest and branding analyst, her insights have been featured in major outlets such as The New York Times and CNN. Laura has spoken in over 60 countries and co-authored five acclaimed books on branding, including Visual Hammer and The Strategic Enemy.

At the first-ever BRAND CON in the Philippines, she’ll deliver the Day 1 Keynote and will introduce each phase of the brand-building framework during the three-day event.

Some of her works:

Hear this All-Filipino roster of Founders and Co-Founders share their brand-building stories, the ups and downs, the struggles and successes. Each speaker will expound on specific parts of the entire brand-building framework which has three major phases, namely (a) Brand Strategy, (b) Brand Identity and (c) Brand Marketing (or the Marketing Mix), providing a holistic view of the brand-building process.

Grace Dimacali

Founder,
Mary Grace Café

Paco Magsaysay

Founder,
Carmen’s Best

Issa Baron

Founder,
Good Thinking

RJ Ledesma

Co-Founder,
Mercato Centrale

Vic Icasas

Owner,
Hit Productions

Melvin Mangada

Co-Founder, TBWA-SMP
Chairman, 4As

Jo Endaya

Co-Founder,
Happy Helpers

Maan Sicam

Co-Founder,
Happy Helpers

Norman Agatep

Co-Founder,
Grupo Agatep

Charlie villaseÑor

Founder,
PASIA

MiKo David

Founder, David & Golyat
President, DMAP

Toni Potenciano – Abesamis

Co-Founder,
And a Half, Kodawari

Zonito Tamase

Founder,
M2 NatureEarth

Peggy Alejandro – Lasa

Co-Founder,
Papemelroti

Raymond Aaron

Banana Chief,
Sabanana Chips

Cris Mananquil

Founder,
Backstage MNL

Bryan Yap

Founder,
Republiq Group of Companies, BaiCon

 Andy Gregorio

Owner and CEO,

Lorenzana Food Corporation

Dexter Ortega

National Director,

BNI Philippines

“The people who are crazy enough to think they can change the world are the ones who do.”

– Steve Jobs (1955-2011), Co-Founder of Apple Inc.

Keynote Speaker

Laura
Ries

A leading marketing expert and best-selling author, Laura began her career at TBWA New York and later co-founded the marketing firm Ries & Ries with her father, branding pioneer Al Ries. The firm has advised top companies like Microsoft, Ford, Disney, and Samsung.

A frequent media guest and branding analyst, her insights have been featured in major outlets such as The New York Times and CNN. Laura has spoken in over 60 countries and co-authored five acclaimed books on branding, including Visual Hammer and The Strategic Enemy.

At the first-ever BRAND CON in the Philippines, she’ll deliver the Day 1 Keynote and will introduce each phase of the brand-building framework during the three-day event.

Hear this All-Filipino roster of Founders and Co-Founders share their brand-building stories, the ups and downs, the struggles and successes. Each speaker will expound on specific parts of the entire brand-building framework which has three major phases, namely (a) Brand Strategy, (b) Brand Identity and (c) Brand Marketing (or the Marketing Mix), providing a holistic view of the brand-building process.

Grace Dimacali

Founder,
Mary Grace Café

Paco Magsaysay

Founder,
Carmen’s Best

Issa Baron

Founder,
Good Thinking

RJ Ledesma

Co-Founder,
Mercato Centrale

Vic Icasas

Owner,
Hit Productions

Melvin Mangada

Co-Founder, TBWA-SMP
Chairman, 4As

Jo Endaya

Co-Founder,
Happy Helpers

Maan Sicam

Co-Founder,
Happy Helpers

Norman Agatep

Co-Founder,
Grupo Agatep

Charlie villaseÑor

Founder,
PASIA

Mico David

Founder, David & Golyat
President, DMAP

Toni Potenciano – Abesamis

Co-Founder,
And a Half, Kodawari

Zonito Tamase

Founder,
M2 NatureEarth

Peggy Alejandro – Lasa

Co-Founder,
Papemelroti

Raymond Aaron

Banana Chief,
Sabanana Chips

Cris Mananquil

Founder,
Backstage MNL

Bryan Yap

Founder,
Republiq Group of Companies, BaiCon

Andrew gregorio

Owner and CEO, Lorenzana Food Corporation

dexter ortega

National Director,

BNI Philippines

“The people who are crazy enough to think they can change the world are the ones who do.”

– Steve Jobs (1955-2011), Co-Founder of Apple Inc.